Advertisement for making profit is good and when it is done at the right pace it can make wonders, but at the same time type of advertisement and the type of business is equally important.
According to my make there are type of business, which can be classified on the kind of advertisement they must use to become a successful business.
These are the advertisement, which can be costly but can bring instant profits but only for certain products such as; work at home, current software products and few other one time products.
Many people will argue with me on this that PPC can be done on various other products also, true as there are two ways to reach other country by flight or the road it is up to you what you choose.
So, it is my choice that I am looking this way to PPC to bring instant profit making method – on the other side you can also say that it is also the quick sales and traffic generating method.
These can be low performing advertisements for the other group but in my view if you have a long term product idea it is always good to advertise with CPA methods, the products that fall in this according to my view are the course methods, memberships sites, ebook subscriptions and their can be various others also.
Some people just hate CPA because they have to share the profit with their affiliates but I will shape this up as not sharing your profit but actually sharing your business with your affiliates, if a share market listed company makes profits so it has to distribute it among the shareholders so treat your affiliate as your share holders – they invest their own money to your business and grow your business and in return your provide incentive on the profit.
Very true description isn’t it!
So, it is up to you what kind of advertisement do you use CPA or PPC.