When you start advertising online – you are not the expert and so it’s obvious that you go nowhere. I have listened to people who have said that because of inexperience they have been ripped by the advertising investment or they have lost a hefty amount.
There should be a basic plan to get started.
How To Start
Keep aside what online ebooks about advertising tells you. You should always follow a minimum investment plan. It means you should not try at any moment that investment all of the funds on one kind of advertisements.
If you have $100 as advertising budget and you need to invest wisely – how will you go about it? You should split the money in equal parts i.e., $25 each.
Invest the first $25 in the PPC advertisement and Invest the second $25 in CPM advertisements. Buy blog advertisements for the third $25 and do keep the last $25 safe with you.
Now Keep a Check
Which kind of advertisements works perfect for your niche – because sometimes its blog advertisements that can do the trick and sometime it might be CPM or PPC.
If you see that any advertising is leading then you should immediately shift all the money to the one. This is the simplest way by which you can be safe on your investment.